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Signet Jewelers stock jumps 3% after Swift-Kelce engagement - here's what traders need to know

Reading time: 2 min • Aug 27, 2025, 10:51 PM (UTC)

Key Points

  • Taylor Swift and Travis Kelce's engagement led to a 3% stock...

When Taylor Swift and Travis Kelce announced their engagement on August 26th via Instagram, somewhere in a trading room, someone probably whispered "thank you for your service" to their Signet Jewelers position. The jewelry retailer's stock popped 3% the next day, proving once again that celebrity romance pays better dividends than most bond funds.

The Ring Effect: When Pop Culture Meets Profit Margins

Signet Jewelers, the company behind Kay and Zales jewelry stores, saw its share price sparkle brighter than Swift's engagement ring after the announcement. The 3% jump on August 27th built ...

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